Robinhood $2.5M Bitcoin Giveaway on New Year

• Robinhood gave away a $2.5M Bitcoin Giveaway
• This is a gesture in honor of the new year for gold users
• Most of the users got about $8.19 each
• But some users missed the event

Robinhood gave its users a New Year's gift with Bitcoins totaling $2.5M.

Users reacted positively to the move, receiving Bitcoin worth about $8.19, but those who missed the event were left upset.

More About Robinhood's New Year's Move

It's worth noting that this was an in-app event for gold users, aimed at encouraging loyalty of existing users and attracting new ones.

It actually worked quite well, and most users appreciated the move.

Still, some missed out on the event and were expectedly upset about it.

Conclusions

Of course, this is a very small amount of money for an individual user. But it is also worth noting that not every platform decided to say goodbye to a few million instead of spending hundreds of times less on a New Year's Eve promotion.

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